Strong Retail Performance in a Slowing Economy
While Hungary’s overall economy and the real estate investment market were characterized by slowing growth in 2025, statistics show a decline in new residential construction. In the non-residential property segment, a mixed picture emerged—offices, logistics, hotels, and retail responded differently to market challenges—yet CPI’s retail portfolio continued to deliver outstanding performance.
Polus Plus, Campona, the Stop Shop parks, and CityMarkets units operated at near-full occupancy in the first half of 2025. Across CPI’s 16 retail parks in Hungary, there were virtually no vacant retail units.
A Deliberate Tenant Strategy
“We are able to attract new tenants while also maintaining existing leases over the long term. When a retail unit becomes available, we always ensure that a suitable tenant moves in,” said Balázs Sipos, Senior Retail Asset Manager at CPI.
According to Sipos, predictability is one of the cornerstones of the company’s retail strategy. The well-balanced tenant mix of open-air retail parks enables long-term planning, which is particularly attractive to international retail chains.
The Strength of the Stop Shop Concept
CPI Hungary’s Stop Shop network brings together nearly 70 different brands nationwide. The core of the concept is fast and convenient shopping: easy access by car and public transport, ground-floor retail units, a clear and transparent layout, and an offering tailored to local needs.
Stop Shop parks are typically built in U or L shapes, allowing parking to be located directly in front of the stores. An increasing number of locations feature electric vehicle charging stations, and store entrances are directly connected to the parking areas. The retail parks are open seven days a week, and in many cases their tenant mix rivals that of traditional shopping malls.
Continuous Renewal and New Investments
CPI not only operates its retail parks but continuously upgrades them as well. Modernization projects include mechanical systems, roof structures, and the introduction of innovative solutions such as license-plate-recognition-based, ticketless parking, making entry and exit faster and more convenient.
In addition to refurbishments, new developments are also planned. A prime example is the Stop Shop in Szolnok, which will feature 12 retail units, more than 360 parking spaces, and a playground, with completion expected in the second quarter of 2027. The project will further strengthen CPI’s presence in the region and provide modern, easily accessible shopping opportunities for the local population.
Stable Foundations in an Uncertain Environment
CPI Hungary’s retail strategy is built on tenant stability, customer convenience, and continuous development. Based on the company’s experience, even in a volatile economic environment, these factors ensure long-term revenue growth and the preservation of investor confidence.
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